In October 2018, Sphera’s media team visited flavor company FONA International’s headquarters in Geneva, Illinois, to learn more about the flavor-making industry. James Tehrani, Sphera’s content marketing manager, spoke with Jennifer Howell, FONA’s director of regulatory innovation. They talk about the complexities of creating new flavors and especially the regulatory challenges. As Howell explains, technology plays a key role in maintaining compliance. Curious about some of the more unusual flavors that FONA has made? We were, too, but you’ll have to tune in to find out what those are.